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The Evolution of the Web3 Founder Role: From Technical Expert to Community Leader
The Evolution of the Role of Web3 Founders and Community Building
In the Web3 world, the role of founders is undergoing significant changes. In addition to technical expertise, they also need to possess marketing skills and community building techniques. In recent years, some emerging projects have demonstrated the importance of founders as cultural symbols of the project, able to connect directly with the broadest potential user base and even foster a loyal community before the mainnet is launched.
The Evolution of the Web3 Founder Role
Early Web3 project founders, such as Gavin Wood, not only have profound technical expertise but also possess outstanding market insight and communication skills. He can transform complex technical concepts into user-friendly experiences, attracting a large number of users and investors through effective marketing.
Today, the focus of competition in the Web3 field has shifted from technical narratives to large-scale commercial implementation. The new generation of founders needs to accurately grasp market trends and user needs beyond technical capabilities, and communicate effectively with all parties. They need to find a balance between technology, marketing, and community governance, creating an almost religious atmosphere within the community.
Founder: The Key to Building a Community
In the context of the rise of consumer narratives, founders have become an important link between projects and users. Here are a few typical cases:
Berachain: From NFT Community to Blockchain Network
Berachain co-founder Smokey initially started with an NFT project, attracting a lot of attention through interesting ideas. As the community continued to grow, they gradually evolved from an NFT community into building a blockchain network.
Monad: Building a "Religious" Community
Keone Hon, the founder of Monad, advocates for true decentralization by closely integrating the free Meme culture with community development. They hold various creative activities to inspire the creativity and participation of community members, forming a unique community atmosphere.
Morph: Breakthroughs in Consumer Application Areas
Morph CEO Cecilia Hsueh, as one of the few female leaders in the L2 space, has garnered widespread attention. Through frequent interactions on social media and public speaking, she shares insights and articulates the project's value, fostering a relatable community culture.
Conclusion
The new generation of Web3 founders not only needs technical strength, but also market insight, communication skills, and community building techniques. They need to translate complex technical concepts into user-friendly experiences and attract users and investors through effective marketing. In the consumer application field, founders need to establish trust from the user's perspective and develop strategies that meet actual needs.
A strong ecosystem and community can serve as catalysts for project development, while the founder, as the soul of the project, plays an irreplaceable role in this process. Let us look forward to the Web3 revolution led by a new generation of founders.