Abstract Chain: Building a consumer-level encryption ecosystem to push public chains into the mainstream

Abstract Chain is set to launch in January 2025, positioning itself as a consumer-oriented blockchain platform aimed at promoting the adoption of encryption technology. It employs techniques such as account abstraction to lower the usage threshold and quickly attract users by leveraging the fan base of Pudgy Penguins IP.

The core strategy of Abstract is to build a digital entertainment center. Its portal platform, Portal, integrates features such as live streaming and a rewards system to attract users for continuous participation. As of May 2025, the platform has attracted over 10,000 streamers, with an average daily user stay time of over 7 minutes and a 30-day retention rate of 40%.

In terms of application ecology, Abstract is compatible with EVM and supports the migration of existing Ethereum projects. It has launched a developer incentive program to encourage the development of consumer applications. Currently, over 120 projects have been deployed, covering areas such as gaming, social networking, and trading. At the same time, Abstract is also collaborating with mainstream brands in music and sports to bring its Web3 products on-chain.

The vision of Abstract is to achieve "consumer-grade encryption", which focuses on non-essential consumption scenarios to provide blockchain applications for billions of users. It believes that fields such as gaming, social networking, and collectibles are most suitable for enabling encryption technology, creating an unprecedented user experience.

In terms of on-chain performance, Abstract has experienced rapid growth since its mainnet launch. As of May 2025, nearly 2 million wallets have been created, with approximately 100,000 daily active users and around 700,000 on-chain transactions per day, reflecting a high level of activity. Its total value locked on chain ( has reached 53.4 million USD.

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Compared to other emerging public chains, Abstract has performed impressively in user growth and transaction volume, surpassing some early projects. However, to achieve true scalable applications, it still needs to cultivate more "killer applications."

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As the consumer encryption sector heats up, multiple projects such as TON and Base are also making their moves. Despite the intensifying competition, there is still significant growth potential in this field. The exploration by various parties is accelerating the penetration of blockchain technology into the mainstream market.

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